Immediate Influence will help you to differentiate yourself apart from your peers and competition when networking, presenting, marketing your business and working with clients. The course provides the knowledge, tools and resources to strategically position your business, increase your influence and build your network of key connections to drive results. The virtual program is self-paced to fit your busy schedule. 

Unlike some courses that you have to complete before you can apply the concepts, Immediate Influence includes networking and business development activities starting in Module 2. These give you the ability to generate revenue while going through the course.

The open course kicks off on October 15th! 



 Who Is the Course Best Suited For?

  • Small business owners, entrepreneurs preparing for a new venture or wanting to grow their business
  • Business professionals that divide their time between business development and deliverables
  • Managers and leaders who help drive company revenues through one to one customer interactions
  • Anyone who wants to set themselves apart to land the ideal position or move up the corporate ladder

No matter what your role is or industry you’re in, Immediate Influence will show you how to apply this material to your business.

What Makes The Course Different? 

The course is based on the framework I’ve used with my private coaching and consulting clients. Each module takes a deep dive into the areas that consistently need the most work yet fall to the bottom of your to-do list. You can CHOOSE to continue to put off the small but critical steps……or if you want to go “all in” and get strategically positioned and on the path to business development success, you can do that, too. Accountability and community is built into the course to help you maximize the content and connections:

  • Built-in check-ins and benchmarks. Along with the 2 one on one coaching sessions, I will personally check in with you throughout the course to make sure you’re moving forward (and if not, I’ll help get you unstuck).
  • Immediate Influence learning community. Get access to a private community where you can connect with other business professionals in our discussion forums and create TRIBES to grow your network and business!
  • Unlimited access for a full year. The course was specifically designed to fit with a busy schedule. Even though this is a 90-day course, we know from experience that the best way to maximize what you learn is to have access for a full year.

The complete framework and everything the 90-day course includes is below.

You can find answers to your most frequently asked questions here



“Immediate Influence Blueprint ” is an exceptional value. I highly recommend Joyce’s process to anyone interested in growing their business. The fee I paid is absolutely the best business investment I have ever made. My only regret is I didn’t meet her 20 years ago. Do you and your business a favor…go through the course.

Jeff Meyers, ChFC, CASL

Managing Partner, Meyers Wealth Management

Module 1 – Positioning

You have one chance to make an impression and in today’s world that first impression may happen online. Module 1 covers the critical elements of a personal brand that are too often overlooked. These elements need to be addressed before networking or business development activities. Module 1 starts with a personal brand audit. You’ll review your social capital space and the other final 4 details to ensure you and your business are positioned for results.

Module 2 – Messaging

What’s the compelling reason your ideal client should notice you and want to do business with you? Too often loglines and 30-second commercials sound just like the messages everyone in your industry uses, and not what makes you unique. Module 2 helps you to clarify your message and unique value proposition (using your client’s words). This process enables you to strengthen existing client relationships and gain new client opportunities too.

Module 3 – LinkedIn Mastery

Did you know LinkedIn is the 12th most searched website on the internet? Statistics show 50% of users have a 50% completed profile and that means opportunities missed because you won’t show up in search.  In this module, you’ll get a customized LinkedIn profile ‘done for you’ ($200 value).  The action guides include simple tactics to help your profile stand along with templates for invitations and introductions. You’ll also learn how to maximize your time and connections on the platform.

Module 4 – Mindset

Are you an introvert, extrovert or ambivert? Module 4 focuses on mindset which can be beneficial for even seasoned business developers. You’ll learn how to network effectively in your strength zone. You’ll also gain clarity on your ideal clients and understand how to use your mental filter to spot resources, information and new business opportunities. These insights can also make it easier for others to refer you.

Module 5 – Visibility

People do business with people. Credibility is that perceived sense or feeling of trust or belief that people have towards you because of their experience with you online and offline. Think of credibility as influence earned. In today’s virtual world, in order influence someone, you must be both credible and visible. Module 5 shows you how to increase your visibility and expand your influence through offline and online tactics, some of which you may be aware of but not doing consistently if at all. You’ll also create a content strategy targeted to your ideal customer and their biggest challenges.

Module 6: Strategy

How often have you left a networking event or coffee meeting and felt like you wasted an hour of time, not including the time to drive there? Module 6 focuses on business development strategies that makes the best use of your time. The action guides include tactics for researching the ideal networking and sweatworking opportunities based on your business goals along with ways to vet and maximize your one on one meetings.

Module 7 – Opportunity

The fortune is in the follow-up. It’s surprising how often business professionals try to track their best relationships on an excel spreadsheet or with a stack of business cards instead of in their CRM. Module 7 provides insights to create an easy to manage follow up process for all your connections. We will also dive into creating referral relationships and specialty tribes that helps to shorten your sales cycles. Some of these relationships may be co-workers. You’ll complete your 90-day plan for business growth.

Course Extras

  • 2 One on one coaching sessions ($300 value)
  • Done for you LinkedIn profile ($200 value)
  • 3 Live Q & A calls (recorded)
  • 2 Focus weeks for added time to work through the action guides and complete business development activities
  • Built in check ins and benchmarks
  • Access to our private learning community
  • Hacks and resources
  • Copy of Your Connecting Advantage to be used as a companion textbook ($20 value)


I’ve often said that Joyce Layman is the greatest networker in the world. Meet her and you’ll immediately understand why. Read Your Connecting Advantage and you’ll understand exactly how. Fantastic wisdom from which we can all benefit.
Bob Burg

Best-selling author of Endless Referrals and co-author of The Go-Giver



The COMPLETE Course Includes Everything You Need to Create Business Growth

  • A 90-day online curriculum. The course is designed for busy professionals wanting to grow their business. My goal for this course is to provide you with new techniques and approaches while keeping them as actionable and succinct as possible.
  • ACCESS for a FULL YEAR! Even though this is a 90-day course, we know from experience that the best way to maximize the content and connections is to have unlimited access for a full year.
  • 7 Course modules covering the complete blueprint. All of the modules include short videos (also in audio format), action guides, resources, hacks and more.
  • 2 one-on-one coaching sessions focused on your business goals. ($300 value)
  • 3 live Q & A calls where you have a chance to submit questions in advance and get a spot on the ‘hot seat’. Calls are recorded so you can listen at your convenience.
  • Customized LinkedIn profile. If your LinkedIn profile still looks like a resume as most do, then you’re missing opportunities. As a part of the course, you’ll get a customized profile ‘done for you’ by my copywriter extraordinaire. ($200 value)
  • Your Connecting Advantage. Each participant will also receive a copy of the latest edition of Your Connecting Advantage. With 221 pages, it’s designed to use as a textbook for the course. ($20 value)

STILL HAVE QUESTIONS? Check out our FAQ’s here.



Joyce’s content is fresh and relevant to darn near any business.  She has an amazing talent to show you how to position yourself as an authority and approach business development in a new light along with sharing teeny little tweaks you can make to your mindset, all of which will enable your business to blast off to the next level.  As a former coaching client of hers, I highly encourage you to work with Joyce and watch your business soar!

Jill Underwood, Mortgage Banker


Immediate Influence kicks off on October 15th! 

There are two options to chose from – a single payment of $997 or 3 payments of $383. Price is reflected in the cart.

$997 single payment option
Get Influence now

$1149  3-payment option  Purchase Influence Now

For those wanting an INTENSIVE process, 6-month coaching packages are also available. Contact me for an application.

** Immediate Influence is also available for corporate clients on a customized basis. Please contact me for more details.

Meet the Creator

When I started my business in 2008 I didn’t know the steps it took to build a strong network of connections. I also didn’t understand the power of a personal brand or have a clue how to use social media to my advantage. As a result, I spent too much time on activities that didn’t produce results.

Over the next seven years, I discovered what worked and put some of those strategies and tactics into my second book, Your Connecting Advantage.  This book and expanded framework have been the foundation of my successful private coaching practice and work with consulting clients. After numerous requests to make the process available to more individuals as well as teams, I created the Immediate Influence virtual course. My goal with Immediate Influence is to share a proven framework to help you achieve your next level in business, faster.