by joycelayman | client clarity, content marketing, marketing, messaging, social media
Social media marketing can be incredibly effective to increase your visibility, grow your audience and promote your offers, but it’s also easy to make mistakes. If you’re not seeing the results you want from social media, there’s a good chance...
by joycelayman | branding, content marketing, marketing, sales, social media
It seems like everywhere you look online, people are talking about content marketing. And for good reason! Content is one of the most effective ways to reach your target audience and convert them into customers. Most business owners I talk to don’t know where to start...
by joycelayman | content marketing, marketing, social media
You’ve worked hard to develop your knowledge, and you want to be compensated for it. It can be hard to give away your knowledge for free when you feel like you’re not getting anything in return. The benefits of giving away your knowledge for free are many...
by joycelayman | attract clients online, content marketing, email list growth, marketing, social media
Attracting clients online requires getting visible on social media (and leveraging strategic collaborations…but that’s another blog post). But—if you’re posting all day on social, or participating in bundles, summits, or podcast guesting but not getting consistent...
by joycelayman | content marketing, marketing, social media
If you’re like me, then you’re frustrated trying to keep up with the constant changes on Facebook, Instagram, LinkedIn, and Pinterest. You feel like no matter what you do it’s not good enough and your social media algorithm has been treating you like...
by joycelayman | marketing, social media
Most entrepreneurs are stuck writing their own marketing copy…and it’s a time-consuming process to say the least. Great copy doesn’t just happen. Unless you have a background or training in writing compelling and converting copy (for social,...