by joycelayman | branding, business, client clarity, marketing, sales, social media, success
Starting and running a business is hard. There are so many things to learn and consider so it’s easy to make mistakes. Making mistakes is part of the learning process, but you don’t have to make the same ones that I did. In this video, I’ll share...
by joycelayman | client clarity, content marketing, marketing, messaging, social media
Social media marketing feels like this magical unicorn that promises visibility, clients, and cash… but more often than not? It feels like you’re spinning your wheels with nothing to show for it. If you’ve been posting and praying but not seeing the results you...
by joycelayman | branding, content marketing, marketing, sales, social media
It seems like everywhere you look online, people are talking about content marketing. And for good reason! Content is one of the most effective ways to reach your target audience and convert them into customers. Most business owners I talk to don’t know where to start...
by joycelayman | attract clients online, content marketing, marketing, social media
Ever posted something that you weren’t sure would land… and then it exploded in your comments? That’s exactly what happened when I posted an image on Instagram that simply read: “Sorry, I’m not doing that for free.” Over 100 likes and 20+ comments…quickly.And DMs with...
by joycelayman | attract clients online, content marketing, email list growth, marketing, social media
Attracting clients online requires getting visible on social media (and leveraging strategic collaborations…but that’s another blog post). But—if you’re posting all day on social, or participating in bundles, summits, or podcast guesting but not getting consistent...
by joycelayman | content marketing, marketing, social media
If you’re like me, trying to keep up with the ever-changing rules of Facebook, Instagram, LinkedIn, and Pinterest can feel like maintaining a toxic relationship. You put in the effort, show up consistently, and yet—crickets. It’s like social media is ghosting you, and...