by joycelayman | branding, business, client clarity, marketing, sales, social media, success
Starting and running a business is hard. There are so many things to learn and consider so it’s easy to make mistakes. Making mistakes is part of the learning process, but you don’t have to make the same ones that I did. In this video, I’ll share...
by joycelayman | client clarity, content marketing, marketing, messaging, social media
Social media marketing can be incredibly effective to increase your visibility, grow your audience and promote your offers, but it’s also easy to make mistakes. If you’re not seeing the results you want from social media, there’s a good chance...
by joycelayman | branding, content marketing, marketing, sales, social media
It seems like everywhere you look online, people are talking about content marketing. And for good reason! Content is one of the most effective ways to reach your target audience and convert them into customers. Most business owners I talk to don’t know where to start...
by joycelayman | content marketing, marketing, social media
You’ve worked hard to develop your knowledge, and you want to be compensated for it. It can be hard to give away your knowledge for free when you feel like you’re not getting anything in return. The benefits of giving away your knowledge for free are many...
by joycelayman | attract clients online, content marketing, email list growth, marketing, social media
Attracting clients online requires getting visible on social media (and leveraging strategic collaborations…but that’s another blog post). But—if you’re posting all day on social, or participating in bundles, summits, or podcast guesting but not getting consistent...
by joycelayman | content marketing, marketing, social media
If you’re like me, trying to keep up with the ever-changing rules of Facebook, Instagram, LinkedIn, and Pinterest can feel like maintaining a toxic relationship. You put in the effort, show up consistently, and yet—crickets. It’s like social media is ghosting you, and...
