by joycelayman | funnels, lead magnet, messaging, niche, offers
Do you ever feel like you’re spinning your wheels when it comes to marketing your coaching or consulting business online? You’re putting in the time and effort, but you’re just not attracting your ideal clients or growing your list as quickly as...
by joycelayman | funnels, messaging, niche, offers, sales
As a coach, you know your stuff. You’ve helped people achieve their goals and overcome challenges in their lives, and you want to do the same for your clients through your business. But when it comes to marketing your coaching business, you may feel like you’re...
by joycelayman | business, coaching offers, niche, offers
When it comes to generating revenue in your business, you can create numerous offers – from workshops to micro-offers, masterminds, group programs of various lengths and your signature offer to name a few. If you are in the place where you’re saying to yourself:...
by joycelayman | attract clients online, client clarity, coaching, niche
Yes, defining a niche can help you fine-tune your marketing message, increase your visibility, and differentiate yourself from your competition. It’s often seen as a critical step in building a successful service-based business, coaching program, or online course. And...
by joycelayman | content marketing, marketing, niche, trends
Let’s start with the big question: Are trends worth following? Or are they a waste of time? Trends are trends for a reason. For something to be a trend it must hit on 3 things: Entertainment: laughing, crying, etc. Relatability: most people can see themselves or...