by joycelayman | content marketing, marketing, niche, trends
Ever feel like you’re stuck in this endless loop of chasing the next trend, hoping it’ll finally get you noticed? Only to wonder… was that worth it? 💭 “Did I just spend an hour on a reel for 17 views and a pity comment from my cousin?” You are not alone....
by joycelayman | branding, content marketing, marketing, sales, social media
It seems like everywhere you look online, people are talking about content marketing. And for good reason! Content is one of the most effective ways to reach your target audience and convert them into customers. Most business owners I talk to don’t know where to start...
by joycelayman | attract clients online, content marketing, marketing, social media
Ever posted something that you weren’t sure would land… and then it exploded in your comments? That’s exactly what happened when I posted an image on Instagram that simply read: “Sorry, I’m not doing that for free.” Over 100 likes and 20+ comments…quickly.And DMs with...
by joycelayman | business, content marketing, marketing, planning
You’ve probably been told an effective marketing plan positions your brand, helps you grow your business, and increases sales. The problem? Too many coaches have brilliant ideas but zero clue where to start. So, they go all in on the ‘spray and pray’ method—posting...
by joycelayman | attract clients online, content marketing, email list growth, marketing, social media
Attracting clients online requires getting visible on social media (and leveraging strategic collaborations…but that’s another blog post). But—if you’re posting all day on social, or participating in bundles, summits, or podcast guesting but not getting consistent...
by joycelayman | content marketing, marketing, social media
If you’re like me, trying to keep up with the ever-changing rules of Facebook, Instagram, LinkedIn, and Pinterest can feel like maintaining a toxic relationship. You put in the effort, show up consistently, and yet—crickets. It’s like social media is ghosting you, and...
