by joycelayman | attract clients online, blogging, chatgpt, content marketing, lead generation, online coaching business, social media
Ugh. Long-form content?! If the idea of writing a 1,000+ word blog post makes you feel like you need a nap and a full-body pep talk, I get it. That used to be me, too. But here’s the truth: long-form content isn’t just some outdated blogging strategy—it’s one of the...
by joycelayman | online coaching business, business, content marketing, email marketing, marketing
Ever heard someone say, “Email marketing is dead?” Honestly, I used to believe it too. I knew I should be building my list, but I put it off—telling myself I’d get around to it “after my next launch” or “once I finished that new freebie.” Sound familiar? But...
by joycelayman | online coaching business, business, content marketing, email marketing, marketing
Is it possible to build visibility online without constantly posting to social media? Let’s be real—if you’ve ever felt burnt out from trying to keep up with Instagram trends or ghosted your Facebook group for more than a few weeks, you’re not alone. Here’s the good...
by joycelayman | online coaching business, business, content marketing, email marketing, marketing
You’re showing up. You’re posting. You’re promoting your offer. But you’re still not seeing consistent leads—or sales. Sound familiar? One minute you’re planning out your Reels, and the next you’re spiraling into “why isn’t this converting?” mode. You’re doing...
by joycelayman | attract clients online, client clarity, content marketing, messaging, online coaching business
I hate to break it to you, but if you’re looking to attract clients and make sales, you can’t make your online presence about YOU. If you’re struggling to grow your online coaching business because you’re not sure who your target audience is. Or maybe you have...
by joycelayman | attract clients online, content marketing, messaging, online coaching business, social media
Ah, the life of a coach. You’re part therapist, part cheerleader, and part content creator. Yet, as much as you enjoy helping others, the constant grind of churning out new content can wear you down faster than a pair of cheap sneakers on a marathon. The good...
