Live and Virtual Programs
Content-Rich. Motivational. Action-Packed.
National speaker, TEDx presenter, author and coach are a few words to describe me. At my core, I’m a connector. A connector of people to new ideas and to each other. As a former wallflower in the world of business networking, I know firsthand what it takes to overcome the greatest obstacle you’ll face – the four inches between your ears. Success starts with how you think and builds on how you connect.
In each program, I combine storytelling, humor, and interactivity with compelling data about the “Why?” behind our thoughts and actions, helping your audience understand their brand, their business, their clients, and themselves more clearly. No matter which topic you choose, attendees will expand their mindset to challenge assumptions. They will receive battle-tested strategies and actionable tactics for themselves and their teams along with a clear idea of what’s next and how to get there.
If your attendees are craving something fresh, authentic, and genuine, we should talk.
Create a Custom Experience for Your Team or Event
Looking for a subject matter expert who delivers more than just inspiration? You’re in the right place.
My specialty is designing interactive, in-depth experiences that go beyond the main stage. From immersive workshops to breakout sessions and full-day programs, I’ll help your audience shift their thinking and apply what they’ve learned in real time.
Every event and organization is unique, which is why I collaborate closely with you to build the experience that fits your goals. And yes, if you’re looking for a high-energy keynote to set the tone or close your event, I can do that too — but my favorite work happens when we dig deeper.
Most importantly, if I’m not the right fit, I’ll tell you upfront because your success is my priority.
Performance Mindset
The Potential Difference: Unlocking a New Mindset for Meaningful Change
We all have incredible potential to achieve our goals, but the difference between good and great is directly related to HOW you think. With all of the changes happening on a daily basis, it takes more than motivation to overcome the internal hard-wiring our ancestors relied on to keep them safe (and stuck).
This interactive program isn’t about soft and fluffy affirmations. It’s about helping you understand how your thoughts, attitudes, and beliefs impact your actions and outcomes.
What You’ll Gain:
Insight into Blind Spots: Learn how to navigate the blind spots and negativity bias that shape how you see things.
Understanding the Subconscious Mind: Grasp how the subconscious mind typically responds to change and learn strategies to push beyond comfort zones that limit you.
Mastering Self-talk: Discover the transformative power of self-talk on your beliefs and daily actions.
Self-Coaching Skills: : Equip yourself with the skills to ‘coach’ yourself and those around you through any type of change.
Why It’s More Than Just a Mindset Shift:
Practical Tactics: Acquire easy-to-implement tactics to help you take your performance to the next level…faster
Unlock New Opportunities: Help your company uncover new opportunities for success.
Join us in this interactive journey to not just change but transform the power of your mindset.
Strategic Networking
“I’ve often said that Joyce Layman is the greatest networker in the world. Meet her and you’ll immediately understand why.” ~Bob Burg, co-author of The Go-Giver and author of Endless Referrals
The Networking Shift: Mastering the art of strategic connecting for professional results
In the dynamic landscape of professional networking, the opportunities are endless, but so are the pitfalls. This isn’t just another ‘networking 101’ session; it’s your gateway to mastering the art of strategic connecting.
What You’ll Learn:
Beyond Networking Events: Understand that networking isn’t confined to in-person events and learn how to leverage opportunities in everyday scenarios.
Avoid Common Mistakes: Gain insights into avoiding the prevalent networking mistakes, including those that occur even before attending an event.
Positioning with Intention: Learn to strategically position yourself or your business to connect with intention and influence.
Digital Age Relationship Management: Discover technology hacks to foster and maintain relationships in the digital era.
The Outcome:
Become an Asset: Transform into an invaluable asset to your network.
Boost Business ROI: Leverage your network to enhance your business ROI.
Note: Insights are drawn from Joyce’s published book, “Your Connecting Advantage: How to Turn Life into One Big Connecting Opportunity.”
Leveraging LinkedIn
Leveraging LinkedIn: What Works, What Doesn’t, and Why It Matters More Than Ever
Today, most business professionals have a LinkedIn profile, but LinkedIn’s own statistics show that 50% of them use it effectively, if at all. But as the 12th most searched website on the internet, LinkedIn is a valuable career and sales tool.
You owe it to your personal (and professional) brand online to make sure your LinkedIn profile is seen a crowded virtual world – especially because potential clients, connections and employers are going to be looking at it whether you want them to or not.
What You’ll Discover:
Profile Optimization: Learn the “must-haves” for your LinkedIn profile to not just meet but exceed LinkedIn’s ‘All-Star’ standards.
Strategic Connections: Gain insights into researching and making the right connections on the platform.
Attracting Professionals: Understand how to leverage LinkedIn to draw other professionals for connection opportunities.
Effective Messaging: Master strategies to distinguish yourself from your counterparts and competition through content and personal messages.
Why It’s a Game-Changer:
Daily Maximization: Learn tactics to get the most out of LinkedIn with just a few minutes of effort each day.
Boost Your SSI Score: Learn the secrets to enhancing your SSI score, a valuable asset even if sales isn’t your focus.
Through real-world stories and actionable strategies, this program empowers you to take control of your online presence, ensuring your LinkedIn profile isn’t just seen but truly stands out.
Personal Branding
Make a Name for Yourself: How to Build Your Influence, Impact and Personal Brand
In today’s digital world, people often begin their search for you before they even meet you. No matter your role, your online reputation matters now more than ever. Research studies consistently reveal that people prefer to do business with, hire, buy from and work with people they like and trust.
What You’ll Learn:
The Importance of Online Reputation: Understand why your online persona is a cornerstone in building trust and likability, influencing how people perceive you even before a face-to-face encounter.
Leveraging Social Media: Discover how to utilize social media platforms not just for networking but as a tool to create a personal brand that connects with your audience.
Brand Monitoring: Learn how to monitor and manage your brand and reputation once they are established.
Why It’s a Must-Attend:
Become Your Own CMO: Step into the shoes of a Chief Marketing Officer for your personal brand, strategizing and building from the ground up.
Connection Economy Best Practices: Walk away with a toolkit of best practices for brand-building in the connection economy, where relationships and networks are the currency.
The Takeaway:
Valuable Connections: Learn to foster connections that are beneficial for you and create a ripple effect of value for others in your network.
Resilient Brand: Build a brand that not only stands out but is resilient, adapting to ever-changing online landscape while retaining its authenticity.
Join us in this interactive session where you will not only learn to build a brand but to nurture it grow your influence, and foster genuine, valuable connections in the digital space.
Our attendees were from around the globe representing many different sub-industries, and some were direct competitors. Joyce needed to deliver a message that would resonate with everyone. She hit a home run- you can’t ask for more than that!
Extend the Experience
Expand the impact of your event with these easy add-ons that keep the learning alive and help your audience turn insights into action.
Flexible pricing based on your group size and selections — we’ll tailor the details to match your goals.
Your Connecting Advantage Book
Making authentic connections doesn’t happen by chance — it happens by design. With the right strategies, connection becomes your competitive edge.
This event companion helps your audience build better relationships, long after the session ends.
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Actionable tactics to grow your personal brand
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Expert-backed #connectinghacks for everyday use
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Compact, easy-to-use follow-up resource
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Designed to spark connection and create opportunity
Done-for-You LinkedIn Profile
An optimized LinkedIn profile opens doors — but updating it often drops to the bottom of the to-do list. Meanwhile, missed opportunities continue to stack up.
This done-for-you service gives you a profile that works for you, not against you.
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Simple questionnaire to capture your authentic brand story
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Expert copywriting for your About section and top roles
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Custom-designed banner image with three options to choose from
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Optional upload assistance and a final round of refinements
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Crafted to elevate your brand and attract the right connections
ABW Study Club
The energy from a great event fades fast if there’s no follow-up — and without continued support, old habits creep back in.
This ongoing “study club” helps your team sustain momentum long after the event.
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Self-paced videos, audios, and exercises grounded in cognitive science and Dr. Martin Seligman’s PERMA model
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Optional Zoom study club sessions led by Joyce
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Build resilience, accelerate results, and create lasting well-being habits
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Designed to help integrate new thinking into daily life for individuals and teams alike
Ideal For
- Professional associations
- Corporate staff
- Sales teams
- Professional service providers
- Business groups
Experience In
- Outside sales
- Relationship management
- Personal branding
- Project management
- Business growth
Expert On
- Performance Mindset
- Social Selling
- Personal branding
- Networking
- Business Development
Joyce’s enthusiasm and unbound energy made our LinkedIn training more effective than I had thought it would be. Our accountants and professionals came to the three-part training session with different levels of experience using the LinkedIn platform. Joyce created a safe environment for learning where everyone was encouraged to participate and to learn. She took a potentially overwhelming platform and put it into bite-sized pieces that allowed our staff and shareholders to enjoy using LinkedIn, rather than dreading it. And we’re going to have her back for more training.
“The right mindset sparks connection, and connection drives action. When people shift how they think, they open doors they never knew existed.”

When I started in business, I learned by making mistakes—some very expensive and some that led to impactful discoveries. I didn’t have a roadmap; I had to build it as I went.
From early roles in sales and project management to navigating the unpredictable world of entrepreneurship, I’ve experienced the highs and lows firsthand. Through trial and error, I found my way forward, eventually adding The Pacific Institute’s cognitive science training to understand the mindset behind success.
That opened new doors, including earning a spot as a TEDx speaker to share a snippet of my journey. Over the last 10+ years, as a thought leader, author, and consultant, I’ve delivered insights and strategies to thousands of people nationwide at events of all sizes and across a wide range of industries. Every stage, every session, is another opportunity to help others unlock the breakthroughs they need.
Ready to create an event your attendees will remember?
I know what planners need: a speaker who connects, delivers actionable takeaways, and leaves your audience wanting more. My goal is to make your job easier and your event a success from start to finish.
Let’s get started.
Joyce was great at helping us kick off another year in real estate. She is very passionate at what she does and genuinely cares about helping us understand how to change our results! So happy I discovered her…another great person in my life!
Joyce was not only engaging and inspirational but she also had us up, moving and interacting. She was terrific – and one of the reasons our conference was such a success.
Don’t miss out on key insights about business, networking in the digital age, leveraging social media to boost your brand, and transforming your mindset.