“The power of specificity is the straightest path toward credibility and memorability.”

Kare Anderson is inordinately curious about why we do what we do. She’s an Emmy-winning former NBC and Wall Street Journal reporter. Now a columnist for Forbes, Harvard Business Review, and the Huffington Post, she shares her knowledge and strategies on quotability and connective behavior.

Kare’s TED talk on The Web of Humanity: Becoming an Opportunity Maker has attracted over 2 million views. Her clients are as diverse as Salesforce, Novartis, S.F. Giants and The Skoll Foundation.

She’s also the author of four books: Moving From Me to We, Resolving Conflict Sooner, Walk Your Talk and Getting What You Want.

In this interview Kare shares insights on:

  • Why sideline glancing opens the opportunity to the unexpected
  • How to build trust by providing helpful help
  • Keys to building credibility

You can listen to the full interview here. (direct download)

Kare has spoken at TED and TEDx.

TEDx Berkeley – Redefine your life around mutuality

TED – The Web of Humanity: Becoming an Opportunity Maker

When I asked how we could help her, Kare said she will be posting updates on new projects on her website and blog which you can find at www.Sayitbetter.com. Be sure to follower her on Twitter @KareAnderson.

Kare’s Recommended Reading:

Sometimes Brilliant by Dr. Larry Brillant

Stand Out by Dorie Clark

For the rest of the In Layman’s Terms episodes go to iTunesStitcher and Google PlayA new episode is released every two weeks so be sure to subscribe for automatic updates. You can find me on TwitterInstagram, and LinkedIn or feel free to drop me a line at Joyce@joycelayman.com.

Stay tuned for episode 36!