Attract & Connect
For entrepreneurs, coaches, and organizations who want clarity in their message, stronger connections, and visibility that opens the right doors.
Strategy. Mindset. Online Growth.
You know there are people who need your help.
It’s easy to feel like you’re being pulled in so many directions, trying to create the perfect post, page, or offer before you’re ready to market your service-based business. A search for online business strategies can easily end in information overload. Posting and hoping doesn’t work, and if you’re relying on social then you’re putting your business at risk.
The truth…
There is no magic strategy or “one size fits all” approach to growing your business online. But…there is a way to add hundreds of subscribers (and leads) to your email list quickly without launches, paid ads, or burning out on social.
Looking for a subject matter expert who provides a new filter for information and connections?
In each program, I combine storytelling, humor, and interactivity with compelling data about the “Why?” behind our thoughts and actions, helping your audience understand their brand, their business, their clients, and themselves more clearly. No matter which topic you choose, attendees will expand their mindset to challenge assumptions and discover new opportunities in the least likely places.
If your attendees are craving something fresh and authentic, then visit my speaking page to learn more about program topics and how they can be customized for your event.
Insights At Your Fingertips
Ever feel like you’re doing all the right things but still spinning in place? In a world flooded with advice and endless to-do lists, Just Another Leap offers a practical, refreshingly honest guide to getting unstuck. Learn how to retrain your brain, reset your patterns, and take grounded action—even when motivation runs low or life doesn’t go according to plan.
Your Connecting Advantage and Just Another Leap are available on Amazon
Joyce was not only engaging and inspirational but she also had us up, moving and interacting. She was terrific – and one of the reasons our conference was such a success.
Here’s the thing…
A lack of confidence to put yourself out there shouldn’t hold you back from making sales (but it can). If you have tried to figure it out by yourself and are ready to let go of struggling so you can feel more in the flow of your business – know there are options. Does it require work? Yes. Suffering? Nope.
If you want to skip to the front of the line, check out…
Ditch the Burnout
Because your success should come without the overwhelm. 🎯
As a keynote speaker with 8+ years on national stages, I felt the thrill of being introduced as the “expert” and leveraging other people’s audiences. But the mid-four-figure paychecks for an hour-long keynote came with the price of living out of a suitcase—and zero work-life balance.
Publishing my second book on strategic networking boosted my authority, and speaking to rooms of 500+ brought back-of-the-room sales. Yet growing my social media and email list required nonstop self-promotion for speaking gigs, keeping me from building a business that actually fit my life—especially as I moved into midlife.
Before 2020, most of my work lived on stages, alongside a small roster of private clients—many of them women navigating reinvention—who came to me for business clarity and next-step decisions. When the speaking world shut down almost overnight, I translated years of in-room work into an online business strategy.
After wrestling with live launches and the constant pressure of social media, I returned to what I knew best: building strategic relationships and leveraging collaborations. That work became a proven system designed to help entrepreneurs—especially women in midlife—grow authority, simplify visibility, and build their most valuable asset: an email list filled with people who actually want to hear from them.
And yes, associations and companies still bring me in for breakout sessions and training. I love it—helping people think differently is part of who I am. I believe it’s possible to build a business you love without burnout, and that belief guides everything I do.
Latest From The Blog
Gratitude Isn’t a Journal Prompt
It’s a Neural Power Move. Gratitude has become one of those concepts people either overperform or quietly resent. You see it everywhere. Lists. Prompts. Carousels. Someone reminding you to “just focus on what you’re thankful for” as if that’s a...
The $23,000 Business Mistake That Cost Me Years (and How to Avoid It)
I didn’t lose $23,000 because I was careless. I lost it because I followed advice in the wrong order. When I started my business in 2008, I did what I thought I was supposed to do. I hired professionals. A web agency. A branding expert. A trademark...
The things I’ve learned from you in the last 2.5ish months have been better than what I’ve learned in the last year!!! Not only do you know what you’re talking about, but quite honestly, you give more value than I ever expected. I saw your Lazy Launch in a bundle, took the course, and said, “She’s for me.” With all the marketing “noise” out there, you’ve honestly given me a lot of clarity, tools, and the confidence I need to know I got this. My impostor syndrome is (at times) is astronomical, so I love that you challenge me. Not to mention, I can easily weed out the people who I know are trying to sell me snake oil, so the fact that I went from your free offer to Visibility Builders Society to the Incubator in less than 3 months? You did that!

